REPLACEMENT CONTRACTOR Online Rates

Run-of-Site Ads	Unit Size	CPM (net)
Leaderboard  (top)	728 x 90	$70
Leaderboard  (bottom)	728 x 90	$50
Medium Rectangle	300 x 250	$70
Skyscraper (top)	160 x 600	$70
Skyscraper (bottom)	160 x 600	$50
Advertorial	150 x 150	$70

 

Rich Media Ads	CPM (net)
Commercial Break (interstitial)	$160
Leaderboard Dropdown (auto-initiated)	$100
Leaderboard Dropdown (user-initiated)	$70
Peel Back  (user-initiated)	$48

e-Newsletter

			Rate (net)
	Frequency	Circulation	Position 1	Position 2	Position 3	Position 4
Replacement Contractor Business Update	20/year	24,000	$775	$750	$650	$625

Web Events

	Rate (net)
Event Type	Standard	Premium
Editorial Webinar	$6,600	$9,000
Advertorial Webinar	$8,200	$10,000
Sponsor Showcase		$18,500
Sponsor Video/Whitepaper	$1,250	$2,520